Nomad is particularly well known for its range of offshore fishing lures designed for GT, tuna, kingfish, mackerel, wahoo, mahi mahi and other predatory species.

The Nomad trolling lure range includes popular models such as the DTX Minnow, DTX Heavy Duty and Madmacs, developed for offshore trolling and high-speed pelagic fishing. The Slipstream Flying Fish provides another specialised option for anglers targeting large oceanic predators.

For casting anglers, Nomad produces a large selection of topwater lures, stickbaits, poppers and sinking lures. Popular Nomad casting lures include the Riptide Stickbait, Madscad, Chug Norris Popper, Maverick, Dartwing, Ridgeback and Slidekick. These ranges give anglers options for everything from GT and kingfish casting through to tuna, mackerel and general inshore sportfishing.

Nomad also produces a specialised range of metal jigs for offshore and inshore jigging.

The range includes the Buffalo Slow Pitch Jig, Gypsea Slow Pitch Jig, Ridgeback High Pitch and Streaker High Pitch, covering different styles of vertical jigging, high-pitch jigging and slow pitch jigging. Nomad has also expanded into smaller micro jigging options including the Buffalo Jr. for lighter tackle and finesse presentations.

These Nomad jigs are designed for anglers targeting species such as kingfish, amberjack, tuna, snapper and reef species across a variety of depths and current conditions.

The Nomad Squidtrex has become one of the brand’s most recognisable lure ranges. Released in 2023, Squidtrex combined the profile and movement of a squid imitation with vibration lure technology to create a distinctive soft vibe designed for both casting and vertical fishing. The range has since expanded to include Squidtrex, Big Squidtrex and Mini Squidtrex models.

Nomad’s Vertrex range offers another extensive selection of soft vibration lures. Vertrex Max and Vertrex Swim models are designed for casting and vertical jigging, with different sizes suited to fishing from relatively shallow water through to much deeper offshore applications.

For anglers searching for soft plastic fishing lures, Nomad also produces ranges including Jerksquid and Double Down Jerkshads, Maniax and Dozer Paddletails, Spectre Paddletails and a selection of shrimp-style soft plastics.

One of the major differences behind Nomad Design is the brand’s connection to real-world fishing. Damon Olsen founded Nomad Sportfishing in Hervey Bay in 2000 and later pioneered remote Coral Sea sportfishing expeditions. Research and development for the Nomad Design lure range began in 2011, with products tested against some of the powerful species they were specifically created to catch.

Engineering has also played an important role in the development of Nomad fishing tackle. The brand has introduced technologies including its patented Autotune system used in products such as the DTX Minnow, along with newer developments including tungsten weighting technology. Nomad continues to design products around casting performance, lure action, durability and dependable performance in both saltwater and freshwater fishing.

While best known for Nomad fishing lures, the range now extends well beyond hardbody lures and jigs.

Nomad produces offshore spinning rods, inshore spinning rods, heavy jigging rods and slow pitch jigging rods, along with Panderra braided fishing line, Ammonite jigging braid, assist hooks, split rings, fishing tools and tackle storage.

Whether you're searching for Nomad GT lures, tuna lures, kingfish lures, trolling lures, stickbaits, poppers, slow pitch jigs, soft vibes, Squidtrex lures, Vertrex vibes or specialist offshore fishing tackle, Nomad Design offers an extensive range built around serious fishing performance.

Shop our range of Nomad Design fishing tackle online or visit Boat Harbour Marine for Nomad lures and offshore fishing gear in Brisbane.